Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase (a reservation) from Hotel TAMUDA BEACH – TAMUDA SKY SARL.
Tamuda Sky S.A.R.L adheres to relevant laws and regulations pertaining to the data privacy of our customers.  In line with this adherence, formal procedures have been set out in this Statement for customer data protection.

Where data is processed?

Data is processed in various entities:

  • Owned, franchised, and managed hotels by Tamuda Sky S.A.R.L
  • Tamuda Sky S.A.R.L website
  • Tamuda Sky S.A.R.L Reservations System

What Personal Data Is Collected?

For handling and servicing customer’s request, Tamuda Sky S.A.R.L is obliged to ask you for information about you and/or your family details such as:

  • Contact details (for example, last name, first name, telephone number, email)
  • Personal information (for example, date of birth, country of residence).
  • information relating to your children (for example, first name, date of birth, age)
  • Your credit card number (for transaction and reservation purposes)
  • Your arrival and departure dates.
  • Your preferences and interests (for example, smoking or non-smoking room, preferred floor, type of bedding).
  • Your questions/comments, during or following a stay in one of our establishments.

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We do not deliberately collect sensitive information and will only do so if absolutely necessary and with your prior consent. Such information includes (but not limited to) information concerning race, ethnicity, political opinions, religious and philosophical beliefs, union membership, or details of personal health.

We collect Device Information using the following technologies:

– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org or our page of cookies policy here.
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
– “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, address, payment information (including credit card numbers ), email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

When Is Your Personal Data Collected?

Tamuda Sky S.A.R.L may collect, hold and use information you share with us in order to provide our hotel services and products to you, including (without limitation) enabling you to make, and us to accept, reservations online for our hotels. By using our websites, call/phone services, reservations systems, marketing systems you expressly consent to us processing your information for the purposes for which this information was collected and contacting you by SMS, email, telephone, or any other electronic means where applicable.
For handling and servicing customer’s request, Tamuda Sky S.A.R.L collects your personal data on a variety of occasions:

  • Hotel Service Activities:
    • Reservations and pre-arrival information.
    • Booking, canceling, modifying a room reservation.
    • During check-in process via registration card and/or business card.
    • During the check-out process to settle the bills.
    • Request fulfilments and reservations at Spa/Restaurants.
    • Handling service requests, complaints, and/or disputes.
    • Any additional sales, Food & Beverage, or catering services.
  • Participation in Marketing program:
    • Signing up for newsletters.
    • Signing up for online promotion to receive offers and promotions via email or any relevant promotions via other communication channels (SMS, Whatsapp, etc.).
    • Participation in our guest satisfaction surveys whether directly or through third parties.
  • Transmission of information to third party systems:
    • Big List Tour operators, travel agents, GDS systems, booking systems, and others • Website and Internet activities.
  • Website and Internet activities
    • Connection to Tamuda Sky S.A.R.L websites (IP Address, cookies).
    • Online forms:
        • Online bookings.
        • Questionnaires.
        • Relevant social network engagement.

How Do We Use Your Personal Information?

For handling and servicing customer’s request, Tamuda Sky S.A.R.L collects your personal data for the following purposes:

  • Meeting our obligations to our customers.
  • Managing bookings of rooms and accommodation requests:
    • Creation and storage of legal documents in compliance with accounting standards.
  • Managing your stay at the hotel:
    • Managing access to relevant services (telephone, SPA, Fitness, etc.).
    • Managing access to rooms.
    • Internal management of lists of customers having behaved inappropriately during their stay at the hotel (aggressive and anti-social behavior, non-compliance with the hotel contract, non-compliance with safety regulations, theft, damage, and vandalism, or payment incidents).
  • Improving our hotel service, especially:
    • Processing your personal data in our customer marketing program in order to carry out marketing operations, promotions and gain a better understanding of your requirements and wishes.
    • Adapting our products and services to better meet your requirements.
    • Customizing commercial offers and the promotional messages we send to you.
    • Informing you of relevant special offers and any new services created by Tamuda Sky S.A.R.L or one of its subsidiaries.
  • Managing our relationship with customers before, during, and after your stay:
    • Managing the loyalty program.
    • Providing details for the customer database.
    • Segmentation operations based on reservation history and customer travel preferences with a view to sending targeted communications.
    • Predicting and anticipating future behaviors.
    • Developing statistics and commercial scores, and carrying out reporting.
    • Providing context data for the offer push tool when a customer visits our website or makes a reservation.
    • Knowing and managing the preferences of new or repeat customers.
    • Sending you newsletters, promotions, and hotel or service offers, or contacting you by telephone if applicable.
    • Managing requests to unsubscribe from newsletters, promotions, tourist offers, and satisfaction surveys.
  • Using a trusted third party to cross-check, analyze and apply certain devices to your collected data at the time of booking or at the time of your stay, in order to determine your interests and your customer profile, and to allow us to send you personalized offers that are customized for your preferences.

  • Improving Tamuda Sky S.A.R.L services, especially:

    • Carrying out surveys and analyses of questionnaires and customer comments.

    • Managing claims/complaints.

    • Offering you the benefits of any loyalty program.

  • Securing and enhancing your use of Tamuda Sky S.A.R.L websites, especially:

    • Improving navigation speed.

    • Implementing security and fraud prevention.

  • Conforming to local legislation (for example, storing of accounting documents).

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: :

– Communicate with you.

– Screen our booking orders for potential risk or fraud.

– When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Data Security

Tamuda Sky S.A.R.L takes appropriate technical and organizational measures, in accordance with applicable legal provisions, to protect your personal data against illicit or accidental destruction, accidental alteration or loss, and unauthorized access or disclosure. To this end, we have taken technical measures (such as firewalls) and organizational measures (such as user ID/password systems, means of physical protection, etc.). Internal and external IT Risk Management and Audit teams work on annual reviews, best practices enforcing company security policies, and audit checklist program to identify gaps and support IT Policy governance.

When you submit credit card data when making a reservation, SSL (Secure Socket Layer) encryption technology is used to guarantee a secure transaction.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

“By using our website, you (the visitor) agree to allow third parties to process your IP address, in order to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie that gets automatically removed when you close your browser). We do this in order for the selected currency to remain selected and consistent when browsing our website so that the prices can convert to your (the visitor) local currency.”

Your Rights

You have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

please note that your information can/will be transferred outside of Morocco including Europe, Canada, and the United States, and other African countries.

Data Retention

When you make a booking through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at contact@hoteltamudabeach.com

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